Become investor ready?
A pitch presentation is a short introduction of your product, service or idea with the aim of convincing someone. You want to further develop your entrepreneurial idea, but for this you need a network that can help with financial resources, for example. But how do you make a pitch? Find out how to give the perfect pitch presentation to convince investors of your idea.
The most important elements for your pitch presentation
A good pitch presentation starts with some useful elements. For example, it is important to have your entire business plan worked out, give a small teaser to arouse curiosity, make a good pitch deck and finally give a short presentation that supports your story.
It is possible to send the pitch deck to investors in advance. In doing so, it is important that the pitch deck speaks completely for itself. So try to look through the eyes of the investor so he or she understands your business idea. Want tips? We have a lot of experience on how to present your startup attractively and understandably to investors. Join the Investor Readiness Program and enrich your knowledge about convincing investors.
Tips for your pitch deck and pitch presentation
In a good and creative pitch, your personality is allowed to shine through, but there are a few general things you should keep in mind. You need to create a powerful opening and call your audience into action. Here are some tips and tricks to help you prepare your pitch.
- Do good research into what your customers want. Identify your opportunities and find out if they like your idea.
- Make sure the content of your pitch deck and presentation is convincing, as well as fine formatting and design.
- Do you have a team around you? Then provide detailed information about each team member.
- Keep cultural differences in mind. Whereas in America you may dream out loud about your idea, in Germany your product or service must already be sold with certainty.
- Use a little more text for your pitch deck than for your pitch presentation. The recipient must understand you and be stimulated without your presence.
- Don't forget the 'Use of Funds' section. What will you do with investors' money and when will you spend it? Investors want to know where they stand. Then they automatically have a little more patience, if the results are not forthcoming at first.
- Consider the topic of sustainability. This is very important these days for new ventures.
How to make a pitch? Leave these things out
Besides a few handy tips for your pitch deck, it's also important to know what things you'd better not add when you want to share your business idea and start writing your pitch.
- A bad timing in which you share your idea too early, when it is not yet relevant enough for investors, is best avoided by conducting extensive market research and talking to professionals beforehand.
- When you send your pitch deck to investors, it is important that it can be opened in the right way. Always choose a PDF file with a clear title.
Making a good pitch with the right help
Would you like to receive feedback before you send your pitchdeck and present your pitch? During the Investor Readiness Program you get the chance to take your pitchdeck to the next level and prepare for a successful fundraising round.
You can also get tips on the financial aspect of your business idea. In addition, you will meet other founders with whom you can network and spar about your entrepreneurial idea. Participation in the Investor Readiness Program can make the difference between a successful funding round and missing out on opportunities.