'It was a reality check; it put us in our place for a while. The program takes you out of your tunnel vision and makes you think about what you're doing. You get both feet on the ground. It taught us, for example, to better analyze what triggers to use our material.

Thanks to the program, I have begun to look more critically at which projects and clients really suit us. That not only saves time, but also ensures better results and more fun at work.'